Building your Internet presence is a necessary first step, but making sure that you can be found is vital. Search Engine Optimization performed by reputable experts is important.
I'm still hearing that some "experts" are telling businesses that they don't need a website: all they need is to claim their Google My Business (GMB) page. Following that advice is a big mistake. Businesses on GMB which don't have a regular website are being penalized in favor of those who do. The answer? Your business needs both a regular website, and you need to claim (and optimize) your GMB page.
Beyond that, have you looked at your website on a smartphone? Maybe you don't have a smartphone, but rest assured that a large percentage of your clients and prospects do. And they are coming to your website by way of their phones. If you don't have a mobile website, your visitors will get easily frustrated and can quickly leave to find your competitors. An even better reason to have a mobile-optimized website is the fact that Google has a separate index for mobile sites, which is much smaller than their regular index. That translates into your becoming a bigger fish in a smaller pond if you have a mobile-optimized site.
If your Internet presence needs some help, give us a call. We not only have the experience to help your business become visible, we have a variety of solutions that can work within your marketing budget.